K2 – The Blog

Before They Were Rock Stars – Massimo Gammacurta

There is so much good photography out there – so for us to take on a new artist, they need to have a combination of an incredible eye, beautiful work, a fine-art background, technical expertise, and a fun personality.  And did I mention they need to be drama-free (hence our motto)? Well, we found the PERFECT combo in our newest photographer – we’re thrilled to introduce MASSIMO GAMMACURTA!

Massimo is an artist at heart.  In 2016 alone he had a solo show called “EAT ME” at the Visonairs Gallery in Singapore and was part of a group show “Tempting Art” at the Mudam Museum in Luxembourg (as well as Milan in 2015).  You can see more of his accolades here – there are quite a few!  His work is conceptual, bold, and wonderfully thought-out.  It’s fresh and it’s fun.  And a little sexy – check out his “Kamasugar” lollipops, featured on Juxtapoz!

His clients include:  Adidas, Alife, Armani, Bloomingdales, Bloomberg, Buscemi, Carol’s Daughter, Cinti, Chanel, Esquire, UK Details Magazine, Flaunt Magazine, Gilt Groupe, Glamour Italy, Google, GQ Italy, Guitar Aficionado, Hennessy, Lancôme, Macys, Nike, Revolver Magazine, Puma, Sotheby’s, Surface Magazine, V Magazine, Vogue Italia Accessory, Vogue Gioiello, WAD Magazine, Wired Magazine USA and so many more.

But enough from me – check out his work on our site and see for yourself just how awesome his work is.  And get to know him better by finding out what Massimo was like, you know, BEFORE he was a rock star, by reading below.

Massimo Gammacurta Blog intro

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How did you become interested in photography?  started really early, around 8 years old. My father is a multimedia artist and loves photography so I was lucky enough to start by playing in his b&w darkroom and with his cameras. My dad is also an art history professor so I was always in his library reading books about art and history. I loved modern art, Pop Art, expressionism, dada, surrealism, Futurism that was my cup of tea as far as what I liked in art.

Also the movies were a big influence in my visual development as a photographer.

Movies like “La dolce vita”, “8/12” and “Uccellacci e uccellini” have been a great influence in my work. These director couldn’t be more different, Pasolini is a true realist like Caravaggio, for him death is just death there’s nothing beyond that, it’s reality without any illusions.

Fellini is surreal, the dream, the excess.

Both influenced me because they are so different but unique but what i learned the most from this great artist to escape from stereotypes and to be myself.

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Where are you from originally?  I was born in Rome,  Italy but I’ve been living in the USA for many years.

Having been raised in Rome, where images and art are all around you, where beauty and messages in visual forms are primary, this experience has informed my deep-seeded desire to be a photographer.

What did you intend to do when you “grew up”?  It was either a fine art painter, a soccer player or a photographer but I decided to go for the hardest one to succeed…

What were you like as a teen? Do you see reflections of your teen self in your adult life? Always energetic, I had and still have a vibrant personality, and very demonstrative, it reflects on my work.

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I recall one instance in London where i lived for a year at the when i was 19 yrs old.

was working as a photographer shooting test for model agency and my english was almost non existent to say it nice. I went to a Burger King in Oxford circus at rush hour time and i remember that I order a burger and a large “cock”. I wanted a coke but my pronunciation was bad and this english lady at the cashier (typical english humor) instead of giving me a coke made me repeat the “cock” word few time until i actually gestured the size of the co(c)ke i wanted it.

I remember all the Burger King patrons started to laugh so much and i didn’t know why until an Italian guy in the line screamed at me in Italian ‘bro you just order a large dick”. Most embarrassing day of my life, never step into another Burger King after that.

What was your first job ever? Assistant for a fashion photographer at 15 yrs old.

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What was the biggest trouble you got yourself into? You don’t wanna know.  I grew up in one of the most dangerous areas of all Italy, I had friends that died and went to jail, I was lucky enough to stay out of trouble.

What was your first job in the photo business?  Assistant and also I was a b&w and cibachrome printer at a very early age. My first job as a photographer was an editorial for a german magazine called “Madame”, I was 18 yrs old and this famous editor chose me to shoot the Spoleto festival event. It was an amazing experience and I had access to all the fantastic artists there and I shot for 3 days straight.

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What has kept your passion for photography vibrant?  To shoot and discover something that I haven’t seen before, to create new idea and to find a way to execute it.  My main motivation is wanting to create a basic tension in the viewer while provoking a personal reflection on certain themes.

What is a dream project in this business? I was lucky enough to achieve few already but probably to shoot an ad for Chanel.

 If you could anything else, what would it be?  That’s easy – a Soccer Player.  Ha!

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Lou Bopp at the The City of New York Museum

Posted in Uncategorized by K2Creative on November 4, 2015

This past weekend was the New York City Marathon an event that literally takes over the whole city of New York. Each year it seems to get bigger (70,000 runners were signed up) and brings even more excitement. This year didn’t disappoint, as my 3rd year running this race I was happy to spot our photographer Lou Bopp and Kristy together at the same spot before the Queensboro Bridge. You can literally see my excitement in the photo Lou got of us below.

Lou has been photographing the NYC Marathon for 9 years now and is part of the newest exhibition at The Museum Of The City Of New York. The MCNY’s exhibit: The New York City Marathon – The Great Race will be up until March 8, 2016. The exhibition features more than 100 images that capture the energy, emotion and spirit of New York City on “marathon Sunday.”

Check out a few images from this past Sunday that Lou captured and the exhibition at MCNY. Here is what Mr. Bopp had to say about photographing the NYC Marathon.

What keeps you coming back to shoot the marathon every year?

To me, the marathon represents the commencement of the holiday season, which usually is on or about Roses birthday, then Thanksgiving, holidays, 2 more family birthdays etc. It’s such a great & exciting event, the vibe is powerful. The range of emotion & people, whether participants or spectators is huge, it’s exciting, I def get amped for it!

I’ve been shooting it for about 8 or 9 years and counting. I don’t shoot a ton of sport these days, however, I actually moved to NYC to accept an internship at Sports Illustrated, then I started shooting commercial work. It’s nice to return to my roots, both in terms of sports/action and a photo journalistic style coverage.

What area of the course do you like best?

The whole course is great, at least form what I have seen. Even the most difficult, I see as great challenges and try to make something out of it. Every year I shoot a different & unique location. The more obscure locations the better, off the beaten path, gritty locations along the course. It’s funny, the start & the finish are the 2 places that are the least attractive to me.

Any thing shock you while photographing the spectators or runners?

Nothing really shocking, but there are always some surprises, such as the guy running this past weekend, I saw him at mile 15 entering the 59th St. Bridge, dressed inside a 10-12 foot Eiffel Tower sculpture. How? Why? Lol! The spectators are always pretty vocal, it’s a part like atmosphere in one parts of town. That’s what makes the NYC the best!

Has shooting the marathon inspired you to run?

To put it bluntly, no, not the Marathon:) I do a little running on the side. On the day of the Marathon I’ll log in about 7-10 miles with about 40 lbs of gear, which includes running, climbing etc. At the end of the day I feel it:)

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Lou Bopp heads to Jamaica

Posted in Uncategorized by K2Creative on July 15, 2015

Lou Bopp recently started a new project documenting Rohan Marley’s (yes, as in Bob Marley’s son) coffee plantation in Jamaica. I love coffee and had no idea what kind of hard work went into the process. The images are stunning and the passion they have for coffee is truly inspiring.

Lou’s thoughts….
What was the inspiration while shooting this project?

My curiosity. It tends to always lead the way. Sometimes it’s nothing but trouble, but I trust it lol! This project was great, and a awesome brand to connect with. I wanted to learn more about coffee, the origin of a bean and follow the process every step of the way. Caffeine rules the world, it’s the world’s most widely consumed psychoactive drug. Think about this; Remove caffeine from our world for a day, globally, and think about what would happen? My guess is that the world would be a lot less happy & productive in that one day, wars, crimes etc. Ha, coffee keeps the peace!

Personally, I love coffee, but I’m not an everyday drinker, at least I try not to be. However, I know folks that are, and if they were to abstain for a day, well, just give me notice so I’m not around!

Did you have any idea what went into the process of coffee making?

I really didn’t, and again that’s one of the reasons why I wanted to do this. I don’t think most people know the process and coffee is more popular now than ever. Exports alone, worldwide is a $20 B+ business. People can’t live without there morning caffeine. That’s pretty intriguing to me.

Was Rohan Marley what you expected him to be?

I tried not to have expectations. I like meeting my subjects, whether public figures or not, with an open mind. I always do my homework, lot’s of it, but at the end of the day I understand that mostly what I am reading about is being fed to us. Rohan Marley is great though, he couldn’t have been a better subject & person, his smile can literally light up the room!

Any surprises while shooting?

I’m always surprised. That’s part of the fun, the unknown. It’s pretty incredible how many steps that a coffee bean goes through before making it into your cup. And with Marley coffee at least, it was intriguing to see the steps behind the roasting process and literally choosing the perfect beans, by hand, that ultimately make it into the bag.

What do you like most about working on photography projects with people and new places?

I like to follow my interests and pull the veil back on subjects and hopefully educate myself and the viewer. Making images, whether stills or motion is my passion.

 

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Monthly Wrap – BTS

Posted in Uncategorized by K2Creative on May 28, 2015

Barbara Cole Opening – Meditations

Posted in Agency News, What's happening with the artists by K2Creative on November 13, 2014

We’re ecstatic to announce that Barbara’s new show is opening this weekend at Bau – Xi Gallery in Toronto. The show will be hanging until November 29th and cannot be missed, especially if you are in the area.

If you are looking for some inspiration before we head into the chilly months ahead or simply want some thing visual to swoon over check out Barbara Cole’s latest show Meditations. It is no secret that I’d personally love to cover my apartment walls with all of her images, such beautiful pieces of art! She does not disappoint with her new collection and we couldn’t be more proud and a excited for you Barb!

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Monthly Wrap

Posted in Agency News by K2Creative on November 3, 2014

The month of October was all about location, location and location. Don’t get me wrong I love when we’re working in studio on a rainy day or when the temps start to dip in New York.  But this past month has kept us busy traveling and we’ve been busy location scouting and shooting all over the globe. Beautiful landscapes can’t be beat, can you guess where we were on location?

Follow us on instagram as we post while traveling.

 

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Monthly Wrap

Posted in Uncategorized by K2Creative on August 27, 2014

I know the summer has gone by too fast, it seems as though it was over before it started. The last week of August means that every one in the city is headed for the beach, no more summer Friday’s and shoots will start earlier heading into shorter days ahead.

Our monthly wrap is dedicated to showing some of our Summer travels filled with family, friends and lots of laughter from all of us at k2 Creative – we enjoyed every last bit of it and look forward to an already crazy Fall. Have a safe and smashing holiday weekend!!!

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Monthly Wrap (January new work)

Posted in Uncategorized by K2Creative on February 3, 2014

Turning my calendar over to February this morning was a bit daunting, where did this past month go? This year is off to an exciting start, I think it is safe to say we’ve fully retired our heels and put on some amazing kicks to hit the ground running. The end of 2013 was bonkers, we kinda fell of the social media radar but all for great reason. Here is a taste of what is come in 2014.

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History of Jazz – A gallery event, Lou Bopp

Posted in What's happening with the artists by K2Creative on September 30, 2013

Before The Were Rockstars – Joshua Scott

Posted in Before They Were Rockstars by K2Creative on November 29, 2011

We’re down to only 2 BTWR posts left!  And this is one of our favorites.  Joshua Scott, still life photographer, always had a clear vision of what he wanted his work to look like.  We might say this a lot, but the work mirrors his personality – quirky, fun, bright and full of intent.  We’ve come to the conclusion that Joshua spends more time in his Union Square West studio than he ever could anywhere else.  Sometimes, we’ll get emails @ 2AM as he’s wrapping up retouching for a client – or a test he’s been passionate about.  But the best part of all is that all the hard work has paid off.  Joshua shoots for Marc Jacobs fragrances and his work can be seen everywhere.  Other companies like Fusion Beauty, Technomarine, Neostrata and Kenneth Cole have joined his impressive roster of clients.

But here’s what we love – the success hasn’t gone to Joshua’s head.  The dude is cool.  He’ll shoot anything interesting.  And he finds EVERYTHING interesting.  And, well, we find him interesting.  Took us awhile to get to know Joshua – but we’re so glad we did.  And now we present to you Joshua Scott – Before he was a rockstar.

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Where are you from originally?
I was born in Alaska, moved around a lot up and down east coast and out of the country in Siapan (northern Mariannas Islands). Some time down south in Nashville, high school in Philly, some time in DC, college in Upstate NY.

Do you have any brothers or sisters?
Older sister is a Spanish teacher living in Ecuador, younger brother, a wooden boat builder in Seattle.

What did you intend to do when you “grew up”?
I always knew that whatever I did wanted to be my own boss and not have a “9-5”. Ironic though because now I work more like 24/7 haha!

What were you like as a teen?  Do you see reflections of your teen self in your adult life?
As a teenage I was independent. At 16 I figured this is pretty much it, now you just do you. I went to boarding school so parents rules or household did not shape me. I wenr on skateboarding adventures in the city and worked on fishing boat in Alaska in summer.

What was your first job ever?
First job ever was chopping tons of wood for neighbors stoves in Alaska.  7th grade.

What is the biggest trouble you ever got yourself into?
Selling weed in high school.  I was suspended and lied my way out of expulsion. I was also arrested and jailed for stealing alcohol bottles in a club. All that stupid shit. Tickets for jumping turnstyles. running from police for skateboarding/trespassing. Now I’m way to busy being an adult, an artist, and running a business to have time to get in trouble.  🙂

What was your first job in the photo business?
Shot portraits of underground musicians in the hip hop scene late 90’s for cds and such after high school graduation while using another job I had at Motophoto to steal film and get all the free processing and prints..

How did you get into photography?  What is it that kept you here?
I think what struck me the first time that I looked through the lens of a camera is the isolation. When you look through the lens all you see is what falls in the frame. It blocked out all the extra stuff and allowed for a sense of focus which before that I had never experienced. I liked the feeling of isolating one event or object and cutting it out from the rest of the world and thereby making it important. This is what I do in my images. Isolate an object or scene through composition or lighting in order to give it the feeling I want such as importance, strength, a certain meaning, or sense of value.

What is your dream project in this business?
My favorite projects are those where we assemble a team of talent and together we make something that I could never had done on my own. These types of images are bigger than myself and that makes them feel like even greater and more satisfying accomplishments.

I like projects where stylists create something I could never had made or art directors come up with ideas I would never have had. Then I bring that to life or reinterpret it or give it meaning in the final imagery.

If you could be doing anything else, what would it be?
I would be a musician mc/producer, or a professional skateboarder.  Two passions from youth which have pretty much been discarded to focus on photography completely. In life you have to make sacrifices and you cannot always do everything you want to do and you have to accept that. If you accept that it makes you stronger.  Living with regret would just make you weak.

Is there anything else (funny stories, etc…) you’d want to tell us that would work for this?
Sure, I’ve got two:

1.  I arrived at the studio I’m currently in about 1 1/2 years ago and on of my very first first projects was one of my most popular series – the Lola series. I shot large sets full of glitter dropping from the sky and rubber bouncy balls flying around. I used gallons and gallons of glitter and bags and bags full of super bouncy rubber balls. As a result even now a year later we will find a bouncy ball here and there  – or I will spot some glitter in some cracks here and there. This studio is of course clean but it seems I will find reminders of that very first shoot until the day I move out of here!

2.  When I first met Katie and Kristy from K2 they were just starting their company. I was new and they were new. I had only been shooting for about a year and they had only an idea for their company but not even a website or business cards. even though they came to me with almost nothing I saw the drive, ambition, and excitement, and energy they both had. This made me feel that a partnership with them would work for us all. Only about one year later their company K2 has a solid roster of talent that is shooting consistent projects. As far as I’m concerned K2 are the rockstars! haha.

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And that’s Joshua in a nutshell.  Sweet, intuitive, driven, creative, and 100% HUMBLE.  Oh, and did we mention funny?  The guy truly is a rockstar – we’ve never met someone that worked harder.  Now take a look at his pictures.  I don’t know about you, but I think he was one adorable kid.  Can’t imagine that little face getting in so much trouble… 🙂

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